Logo Design / Web Design · 2014-11-25

Esmeralda van Rensburg Physiotherapy

Esmeralda van Rensburg’s Physiotherapy practice contacted me requesting a new logo design, along with a new website. The client wanted a stylized icon symbolizing the fluid lines of a dancer. I started with a rough sketch of a dancer jumping, and symplified it down to a line drawing. I also used the placement of the lines to subtly portray an E and an R in the dynamic abstract shape which represents a dancer.

logo-conceptualization

EvR-logo-FC-bilingual

The website is built on the WordPress platform, using a free theme tweaked to fit in with the client’s requirements.

Website